IT went viral when it was released Stateside.
And after months of waiting, beauty fans have reason to celebrate – as Olay’s Super Serum has finally hit UK shelves.
The shimmering serum contains Niacinamide, Vitamin C, Collagen Peptide, Vitamin E and Alpha Hydroxy Acid (AHA), and penetrates deep into the skin without leaving the face feeling sticky or tacky.
It claims to help with skin texture, a more even skin tone, firmer skin, smoother visible lines and offers long lasting hydration.
And the positive reviews for the product are already flooding in, with one person insisting the serum is “worth the hype”.
“This is honestly incredible!” they added.
“I bought it two weeks ago (I managed to get my hands on one before it sold out!) and my skin looks firmer, brighter and fine lines have been reduced!
The importance of sun cream in your skincare routine
Dermatologist and skincare enthusiast Andrea Suarez - known as Dr Dray - revealed why you should wear suncream.
The one thing you can do that will make the biggest difference – and this matters for all ages – is protecting your skin from the sun, Andrea stressed.
“The vast majority of external aging is due to exposure to ultraviolet radiation,” she continued, not because you’re “not using some jazzy serum or layering 90 different things on your face everyday”.
“If you’re not doing in your 20s, get on that now.”
But she said the use of sun cream alone doesn’t go far enough. Andrea urged that you also wear sun-protective clothing like broad-brimmed hats and long sleeves, on top of not staying out too long in the sun.
Doing this over your lifetime – and all year, not just during the summer or on sunny days – “will reduce the visible signs of photoageing”, Andrea said.
Those are wrinkles, muddled pigmentation and sagging skin.
“Very impressed and would highly recommend!”
“I bought this to try and after using for two days I’ve ordered two more bottles,” another added.
“Firstly the bottle is gorgeous and the serum itself is a pearly iridescent silky serum with a light sweet fragrance.
“It’s so lightweight and makes your skin lovely and smooth, after a few days of using I’ve noticed an improvement in my skin appearance I feel I have more glow and even tone, can’t wait to see the results after using it for longer.
“I do prefer to use this at night however, I have oily skin and I tried it under makeup and found my makeup didn’t last as long but that’s my only complaint!
“It is quickly absorbed and feels lovely.”
And a third commented: “I have been using Olay Super Serum for a month now, the bottle is so pretty and is easy to use.
“Giving me the perfect amount of product for my skin, a little bit goes a long way.
“The product has a gorgeous iridescent shimmer and absorbs so well into my combination skin, it keeps my skin feeling hydrated yet light weight without any heaviness or stickiness.
“Gives me a perfect base to apply my day moisturiser on top and keeps my skin smooth and glowing.”
While the serum usually costs £39.99, it’s currently on offer for £19.99 in Boots.
Not everyone was impressed though, with one person writing: “I used this product and found it to be poor quality, and doesn’t really help moisturise your skin.
“I wouldn’t pay £19.99 (introductory offer price) for it, let alone the planned full price of £39.99.
“I’ve bought better serums for £7. Save your money.”
